Folk is a next-generation CRM built for teams that prioritize genuine relationships over traditional sales pipelines. The platform takes a fresh approach to contact management, making it easy to organize, enrich, and nurture your professional network.
The CRM features a clean, intuitive interface inspired by modern productivity tools. It automatically enriches contacts with publicly available information, syncs with email and calendar, and offers powerful filtering and tagging capabilities to segment your network.
Folk excels at outreach with built-in email sequences, mail merge, and tracking. The Chrome extension allows you to capture contacts from LinkedIn and other websites with one click. It's particularly popular with investors, recruiters, founders, and sales teams who value relationship quality over quantity.
Pros
- Beautiful, intuitive interface
- Automatic contact enrichment
- Powerful Chrome extension
- Built-in email sequences
- Great for relationship-focused teams
- Easy LinkedIn integration
Cons
- Limited advanced sales features
- Smaller integration ecosystem
- Not ideal for complex sales processes
- Reporting features still maturing
- Mobile app less feature-rich
